1. Majority of Gen Z are willing to hop on to greener transport for the planet

Almost 3/5 of Gen Z are willing to change their transportation habits to practice sustainability

Those most willing to change their transportation habits to practice sustainability, include Gen Z who:

Have a
STEM background

Are concerned about
climate change

Regularly
ride rail

Follow climate change
related profiles on social media

Majority of Gen Z are willing to forgo travel to practice sustainability in their daily life

Gen Z view climate change as one of the most important challenges facing the world. Fighting it requires shifting to more environmentally sustainable ways of life from what we eat to the way we move. What is Gen Z willing to do to enable this shift? Will they give up comfort, time and money for sustainability? Our survey reveals they are willing to make significant sacrifices in their daily life, including with transport.

Breakdown based on STEM background

With a STEM background
are willing to forgo travel

Without a STEM background
are willing to forgo travel

Breakdown based on regularity of riding trains

Who ride trains regularly
are willing to forgo travel

Who don’t ride train regularly
are willing to forgo travel

Gen Z is willing to make other significant sacrifices to practice sustainability

Click to access the other findings

2. Gen Z urge public authorities to invest in sustainable rail transport.

3. Gen Z believe zero-emission technology is the innovation future for rail.

4. About half of Gen Z want to hop on to careers and studies for the planet.

5. Female Gen Z’ers in STEM value sustainable employers even more than men.

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